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James Boag Brewery Experience

James Boag Brewery Experience

James Boag has been refreshing the palates of beer lovers since 1881, and you have the opportunity to discover what goes into producing Australia’s premium beer. Step inside the historic brewery for a fully guided tour, including a fascinating insight into James Boag’s history. Enthusiasts will appreciate a look at various stages of the brewing process that results in a range of award-winning beers. One of the highlights of the tour is the chance to taste three of these exceptional beers, accompanied by superb Tasmanian cheese. A trip to Tasmania is not really complete without a visit to the James Boag Brewery, so don’t miss your chance to book a tour.

The James Boag Brewery Experience venue also incorporates a café, merchandise store and museum, giving visitors an insight into the Boag family and the development of the Boag brands throughout the last century.

As tour times vary, please contact the Launceston Travel and Information Centre for further details.

The James Boag's Brewery Tour

Duration - 1.5 hours
Tour Prices
Adults: $33
Aged concession: $28
Children 5-17: $15

Bookings are essential

Terms and Conditions
Bookings essential;
Fully enclosed shoes must be worn (sneakers or boots are ideal);
Children must be 5 years or older and anyone ager 5-17 must be accompanied by a parent or guardian;
Strictly no alcohol is to be consumed prior to going on tour;
The brewery is a working site, there is no guarantee all elements of the brewery process will be operating at time of tour. The Brewery is largely non-operational on weekends;
The tour is a walking tour which includes a number of stairs;
Failure to arrive 15 minutes before scheduled tour departure time may result in forfeiture of your tour place and payment.


Within walking distance to Launceston CBD